Business Wire - Press Release
Golf Advertisers Love Stracka.com According To UmanskyWyattZier
04.01.08, 1:46 PM ET
"www.Stracka.com, Golf's premier social network, is giving advertisers a great opportunity to target the golfing demographic," said Ken Umansky of UmanskyWyattZier. With a quickly growing community of tens of thousands of members worldwide, golfers join Stracka.com for free to interact with the courses they play.
Stracka.com has carved out a niche in the social networking space and combined it with an extensive golf course directory. With 30,000+ golf courses worldwide, advertisers can efficiently target golfers on a local level.
Stracka.com is free to the golfer and offers many features including:
-- Post scores and maintain a handicap
-- Directory of over 30,000 golf courses, worldwide
-- Digital yardage maps and video flyovers via Google Maps and Google Earth
-- Share photos & discuss golf in forums
-- Access the Stracka Line - a putting aid for golfers
-- Interact with your course and meet new golfers
The ability to meet other golfers and play more golf has caught the eye of the PGA. Stracka.com has struck a deal with www.PGATOUR.com to advertise with them throughout 2008. The PGA's number one metric is rounds played, and Stracka.com is helping that metric by helping golfers meet other golfers.
"Stracka.com allows golfers to tell other golfers when and where they like to play, so like a dating service, they can be matched up to play more golf," said Chase Stracka, CMO of the Stracka Design Company. "I am from the Facebook and MySpace generation, so I understand how powerful social networking is at helping advertisers target the exact demographic they want."
"I like Stracka.com because it allows me to advertise to golfers in my geographical area," said Troy Chapla, Golf Professional at The Links at West Fork, Conroe, TX. "At West Fork, we use coupons to increase our rounds played, and Stracka.com allows me to focus on just the golfers in a 20 mile radius of my golf course."
"Stracka.com allows the advertiser to target their market," said Chase Stracka. "Based on the courses they play, we know if they play municipal courses, resort courses, or high-end private country clubs. The ability to get to that high net worth individual is key to the NetJet's and Bentley's of the world."
Pricing and availability for advertisers is available at: http://stracka.com/advertise.asp
About UmanskyWyattZier
Based in North Potomac, MD, UWZ is a strategic consulting company specializing in growing market share, awareness, branding, sales and marketing for established, evolving, and emerging companies. For more information, please contact Ken Umansky at 240-361-0880. http://uwzconsulting.com/
About Stracka.com / for people who love golf
Stracka.com is part of the Stracka Design Company LLC (SDC). SDC is focused on bringing cool technology to the golfer to enhance their golfing experience. Headquartered in Houston, Texas, SDC has over 30,000 golf courses online worldwide. SDC members span the globe on every continent. To learn more, please contact Nancy Hadley at +1-281.469.0170 or visit http://www.stracka.com/stracka.asp.
